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		2Q2002 Highlights
		Feature story:  Allergic to marketing? Make the summer months work for you!
		What is a brand and do I have one?
		Brand, plan, broadcast! Telling your story in all the right places
		Beware the unexamined life!
		1Q2002 Highlights
		Feature story:  Selling ice cubes in the dark: The importance of nailing down your message
		Integrating trade media relations into your marketing mix
		Marketing plans and return on  investment
		Win-loss analysis: a key measurement tool

		4Q2001 Highlights
		Feature story:  HTCC uses your key events to create your strategic marketing plan
		Avoiding business extinction
		Integrating market research into your marketing plans
		Recent projects