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Taking Off: 
It's What We're All About


The comet in our logo symbolizes takeoff: the ability to increase speed, power, and intensity across time and distance. 

HTCC delivers strategic marketing services that improve our clients' visibility, image and condition as measured by improving results. In other words, like the comet in our logo, our clients take off in a way that is visible and measurable. 

But taking off is not for everyone.  It requires lift, speed, intensity and motive power.  And all of those good things come from a single source:  strategic planning.

HTCC specializes in strategic marketing planning and consulting. While we recognize the importance of great web sites, press releases, newsletters, and other marketing activities, we view them as products -- and sometimes even commodities.  And we don't believe in shopping for products until you've defined their potential value, the results you expect from the product and the unique mix of items you will need.  

So we've set up an entity that we call  "your marketing boutique" where discriminating clients can make their purchases once they have a "shopping list" in hand.  HTCC helps you develop that shopping list through quarterly planning meetings that look at your goals, the events that drive your calendar, your target audience, existing marketing mix and more.  That means that, once you're ready to shop for specific marketing deliverables, they will be carefully chosen, focused on the audience and designed with measurement and return on investment in mind.

Using Your Planning Horizon as a Tool

Why HTCC?
To Leverage Existing Staff | To Pull It All Together
To Maximize ROI

Doorway to Your Marketing Boutique

Last modified: September 09, 2003